Reardon named president of White Mountains Attractions group

NORTH WOODSTOCK, N.H. – Charyl Reardon has been named president of White Mountains Attractions Association, a 60-year-old marketing organization for the popular tourism region and its destinations such as mountain resorts, amusement parks and nature sites.

Reardon succeeds Jayne O’Connor, who is retiring as of March 31 after 22 years.

Reardon joined White Mountains Attractions in 1999, handling all aspects of marketing over the years, from brochure distribution and membership, to operations and digital marketing.

The association is based at the White Mountains Visitor Center on the Kancamagus Highway.